Umbro
Year
2011
Disciplines
- Layout Design
- Stage Design
- Retouching
Originally produced in 2011, the overviews were created to showcase the highest tier of product across various sportswear and performance categories. Each shot was designed around a specific persona—whether a young man on holiday, a football fan heading to a match, or a local five-a-side player—to tell a relatable and engaging story.
In addition to directing the layout, product placement, and props for each shoot, I provided support in post-production, ensuring that the final images were polished and visually compelling.
Photography by Ray Chan
