JW Lees
Year
2018
Disciplines
- Design Development
- Illustration
- Packaging Design
Family-owned Manchester brewer JW Lees collaborated with Leeds-based brewery Northern Monk to create a summer ale for 2018’s Manchester Beer Week.
I was responsible for developing a label and packaging design that captured the essence of summer while remaining visually striking on store shelves. The design also retained subtle Victorian elements to ensure cohesion with the JW Lees family of products.
The final design was launched in Co-op stores across the Greater Manchester area and distributed to pubs and bars throughout the region.